The SEO community is in a bit of a tither about the recent changes in Google’s dancing antics. Coined, ‘Jagger’ the recent series of crawls has shook up search engine rankings.
There are some basic factors we’ve noticed that seem to count more then before in regards to your websites search results.
1. The length of time your website and it’s internal pages have been live.
2. The way that backlinks are calculated.
3. Even site content and structure seems to have changed.
Dave Davies from Beanstalk Search Engine Positioning wrote a really informative article on the Jagger changes.
I’m greatful for the change he mentions in backlink’s content relevancy. It appears that the page the backlink is on doesn’t need to have relevant keywords now to weigh so heavily, because Google seems to be able to determine if the backlinking website is in a relevant industry.
Links that appear within the content of a page are being considered more relevant then directory style links also.
In general it seems that Google has managed to make some excellent changes that will deliver the most organic and deserving search results. Wahoo!
November 8th, 2005
Google has managed to change the layperson’s world dramatically once again. This time with Google Scholar, an index of literary works. The search works similarly to Google’s web search; the most relevant results to your query showing up at the top of the list.
Another amazing gesture of bringing information to the world. It seems that many publishers are eagerly working with Google to have their titles indexed.
You can add the Google Scholar to your website, and offer the service to your own visitors also.
I personally love the concept! Especially the tagline on the search page that says it all: “Stand on the Shoulders of Giants” 
November 8th, 2005
WebProNews sent a newsletter out today mentioning that the Mozilla Firefox browser users has increased by almost 3% since April 2005! Although I’m not completely satisfied with Firefox, I do still use it as my default browser and am certainly entertained to watch a small guy start moving in on King Gates turf 
. I do love firefox (despite some bugs) for zillions of reasons like the tabbed browsing, awesome plugins and seo benefits.
Well interestingly, just days after reading some of Bill Gates comments (I’ll blog this later) about how Microsoft doesn’t consider Google to be a threat to them and some rather pompous comments that just make Gates the successful guy he is… I login to my Google adsense account and discover that low and behold… not only is Google offering publishers referral revenue for promoting adsense now, but also for promoting Firefox!
Wow! That just rocks 
November 6th, 2005