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PR: World Renowned High Rankings® Search Engine Marketing Seminar Comes to Minneapolis

Search Engine Optimization & Marketing industry leader High Rankings is bringing its heralded Search Engine Marketing seminar to Minneapolis, MN March 15th-16th featuring SiteLogic CEO Matt Bailey and Right Click Web Consulting CEO Scottie Claiborne.

Minneapolis, MN (PRWEB) February 22, 2007 — http://www.highrankings.com/msp — High Rankings®, a search engine marketing (SEM) industry leader, is conducting a seminar in Minneapolis, MN March 15th-16th at the Crowne Plaza Northstar.

The High Rankings® Search Engine Marketing seminar will feature expert speakers sharing a complete SEM process that works. Unlike other live SEO and SEM seminars, presenters will build upon one another’s topics providing a consistent voice and process for converting website visitors into paying customers.

A prime example of this will be seen when SiteLogic CEO, Matt Bailey, and Right Click Web Consulting CEO, Scottie Claiborne take the stage. Bailey is an expert at interpreting web site statistics and teaches companies how to build a web business by applying common sense marketing techniques. Claiborne focuses on the overall optimization of a website and achieving higher rankings through a successful linking strategy. Each will be presenting a pair of courses; Bailey with “Measuring Success” & “Cool Tools for Diagnosing Website Problems” and Claiborne with “Link Building” and “Usability & SEO” that will teach attendees just how much usability and linking strategies can affect their search rankings.

High Rankings® founder and seminar host Jill Whalen adds “Matt is always one of the favorite speakers at the seminar, because he is truly a natural, while Scottie has been indispensable in the knowledge she imparts to attendees. Matt & Scottie are both crowd pleasers who always manage to make the topics they present fun & humorous.”

Whalen further adds, “Anyone attending Matt and Scottie’s sessions will come away with a ton of information they can use to fix & improve their websites immediately.”

Additional speakers and sessions include:
- High Rankings® Founder & CEO Jill Whalen presenting “Technical SEO,” “The Nitty Gritty of Writing for Search Engines” and “Putting it All Together”
- Marketing Words Inc. CEO Karon Thackston presenting “Copywriting for Success”
- KeyRelvance.com President Christine Churchill presenting “Effective Keyword Research & Paid Search”
-TopRank Online Marketing CEO Lee Odden presenting “UnGoogle Your Search Marketing”

EVENT DETAILS
High Rankings® Search Engine Marketing Seminar
Thursday March 15th-Friday March 16th, 2007
Crowne Plaza Northstar, Minneapolis MN
High Rankings Early Bird Discount Ends Today!
Register Thursday, February 22nd to save $200; receive an additional 10% if you refer a friend!
http://www.highrankings.com/msp

About High Rankings®
High Rankings® is an internationally recognized search engine optimization firm located in Framingham, MA specializing in search engine optimization, SEO consultations, site analysis reports, SEM seminars. CEO and founder, Jill Whalen, is the host of the free High Rankings® Advisor search engine marketing newsletter and the author of “The Nitty-gritty of Writing for the Search Engines.” She has also recently co-founded SEMNE, a local search engine marketing networking organization for people and companies in New England.

Agency Contact
Bill Arnovich
Misukanis & Odden
952-400-0342

Company Contact
Pauline Kerbici
High Rankings®
508-309-3037

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Add comment February 22nd, 2007

Add comment February 13th, 2007

How a simple .htaccess file can improve your SEO stategy

Did you know that search engines actually see your website as two separate sites? Yep… talk about duplicate content

See — you can actually get to any page on your site with either http://yourdomain.com/ or http://www.yourdomain.com. That’s two separate addresses and technically - search engines see that as two separate sites.

So there is potential here not just for duplicate content but also for page rank leaks… if you have inbound links to both addresses.

There is a really simple solution. You need to create a ‘mod_rewrite’ that redirects search engines, and users for that matter, from http:// to http://www. It’s easy to do, I’ll show you how.

Open up notepad and save the files as .htaccess (unless you already have that file in your root directory in which case add the following code to it).

Now paste the following code into it:

Options +FollowSymlinks
RewriteEngine on
RewriteCond %{HTTP_HOST} ^yourdomain\.com [NC]
RewriteRule ^(.*)$ http://www.yourdomain.com/$1 [R=301,L]

You need to replace ‘yourdomain’ with your own.

Save the file and upload it.

That’s it. Now any time someone arrives at http://yourdomain.com they will be redirected to http://www.yourdomain.com. It does it for all of your pages not just the homepage.

Cool huh?

Here’s a hint too… before you create the file, make sure you don’t have it already. It’s a hidden file so you won’t see it in your ftp like you do other files. I use ws_FTP and with this program there is a little spot under ‘MkDir’ that you can type in. You type -a there and it shows the hidden files.

I’m not super techy so I can’t tell you much more then that… but hopefully you can figure it out

Add comment February 9th, 2007

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